# JUNOHUB Logo Specification Simple, minimalist logo spec aligned with product and existing site branding. Use this for asset production (PNG, SVG) and design handoff. --- ## 1. Product context - **Product name:** JUNOHUB - **Tagline:** “The Unified Supply Chain Hub” / “Modern Commerce Infrastructure” - **Use:** Vendor and supplier portal, dropshipping, encrypted commerce (Gmail, Shopify, etc.). - **Tone:** Modern, high-performance, trustworthy, minimal. --- ## 2. Logo description (for designers / AI) **Overall:** A minimal logo for a B2B supply-chain and commerce platform. Clean, geometric, no decorative detail. No tagline inside the logo. **Icon (mark) — product-based recommendation:** - **Concept:** The icon should reflect **JUNOHUB as a hub** — the single place where vendors, suppliers, and stores connect. Prefer a **hub / connectivity** idea over a generic symbol. - **Recommended direction:** A **central node with connections** — e.g. one central dot or shape with two or three short lines or smaller nodes linking to it (suggesting “unified” and “supply chain hub”). Keep it geometric and minimal: no literal boxes, trucks, or globes. - **Alternative:** **Connected nodes** — e.g. three small circles or diamonds in a tight network (one central, two flanking), implying vendors and suppliers meeting at one platform. - Simple, bold strokes; must read clearly at 24×24px. - Placed inside a **rounded square** (soft corners, not a circle). - Icon is the only graphic element; no extra decorative shapes. *Note: The app currently uses a lightning bolt (Zap) as a placeholder; the above is the recommended product-aligned mark for the FYP / final branding.* **Wordmark:** - The word **“JUNOHUB”** in all caps. - Sans-serif, heavy weight (e.g. Black or Extra Bold). - Tight letter-spacing (slightly negative tracking). - No underline, no gradient on the wordmark in the primary lockup. **Lockup:** - Icon and wordmark sit side by side with a small, fixed gap. - Icon left, wordmark right. - Can be used as icon-only (e.g. favicon, app icon) or icon + wordmark (navbar, footer, docs). **Style:** - Flat, no 3D or skeuomorphism. - No gradients in the icon for the primary version (solid fill). - Optional: a secondary version with a subtle top-left to bottom-right indigo gradient for the icon only, to match the website’s gradient treatment. --- ## 3. Color scheme (match the website) Use these exact values so the logo matches the app and marketing site. | Role | Hex | Usage | |-----------------|-----------|--------------------------------------------| | **Primary** | `#4F46E5`| Icon background (primary logo) | | **Primary alt** | `#6366F1`| Optional gradient end (indigo-500) | | **Lighter** | `#818CF8`| Optional gradient end (indigo-400) | | **Icon/on-dark**| `#FFFFFF`| Symbol and wordmark on dark UI | | **On light** | `#020617`| Wordmark on light backgrounds (light mode) | | **Background** | `#0A0E1A`| App background (dark); use for contrast | **Primary logo (dark backgrounds):** - Icon: rounded square fill `#4F46E5`, symbol (hub mark) `#FFFFFF`. - Wordmark: `#FFFFFF`. **Light / alternate (light backgrounds):** - Icon: rounded square fill `#4F46E5` (or very light indigo `#EEF2FF` with symbol `#4F46E5`). - Wordmark: `#020617`. Keep the logo color scheme limited to this indigo + white/dark set; no extra accent colors in the mark or wordmark. --- ## 4. Dimensions and resolution ### Icon (mark only) | Asset | Size (px) | Format | Use case | |------------------|-----------|--------|-----------------------------------| | Favicon | 32 × 32 | PNG/SVG| Browser tab, bookmarks | | PWA icon | 192 × 192 | PNG | Android / PWA (manifest) | | PWA icon | 512 × 512 | PNG | High-res PWA, splash | | Apple touch | 180 × 180 | PNG | iOS home screen (manifest) | | Navbar/sidebar | 40 × 40 | — | In-app (can be SVG or 2x PNG 80×80)| | Marketing | 48 × 48+ | SVG/PNG| Landing, footer, social, docs | **Recommended:** - Export SVG for icon (scalable). - Export PNG at **1x and 2x** for 32, 192, 512, and 180 where needed. - Minimum clear space: ~1/4 of icon height on all sides. ### Full logo (icon + wordmark) | Context | Icon size | Notes | |-----------|-----------|---------------------------------| | Navbar | 40 × 40 | Icon + “JUNOHUB” wordmark | | Footer | 40 × 40 | Same lockup | | Marketing | 48 × 48+ | Scale wordmark with icon ratio | **Aspect ratio:** - Icon: 1∶1. - Lockup: define one preferred width (e.g. icon 40px) and keep proportion for “JUNOHUB” (e.g. ~20–24px cap height). ### Resolution rules - **Raster (PNG):** 72 ppi for web; 144 ppi acceptable for 2x assets. - **Minimum size:** Icon should read clearly down to 24×24px; avoid thin strokes below 2px. - **Safe zone:** Do not crop into the rounded square; keep padding so the shape is fully visible. --- ## 5. File naming (reference) - `icon.svg` — Icon only, scalable. - `icon-192.png` — 192×192 PWA. - `icon-512.png` — 512×512 PWA. - `apple-icon.png` — 180×180 Apple touch. - `logo.svg` — Full lockup (icon + wordmark). - `logo-dark-bg.svg` / `logo-light-bg.svg` — Optional light/dark variants. --- ## 6. Do not - Add gradients to the wordmark. - Use more than one accent color in the mark. - Use a generic symbol (e.g. lightning, star) that does not relate to hub / supply chain / connectivity. - Use thin or script type for “JUNOHUB”. - Stretch or alter the rounded-square proportion (keep 1∶1). --- *Aligned with JUNOHUB app and landing (navbar, sidebar, footer, manifest, `globals.css`).*